Sonder is the profound realization that everyone is living a life as vivid and complex as your own.
why the name simply sonder?
SONDER
ˈsɑndɚ (noun)
You know that feeling when someone’s story unfolds before you and suddenly the world feels both wider and more familiar?
That is the heart of Simply Sonder. A belief that to see someone clearly is one of the most creative acts there is.
Our core values
THE SIMPLY SONDER APPROACH
We honor the vulnerability of being seen and create from a place of empathy and care.
Compassion
04
We see beauty in the unseen. Every frame is a balance between art and strategy.
Creativity
03
Trust and collaboration are the foundation. When we connect, your imagery naturally reflects your truth.
Connection
02
We begin with wonder by exploring how your story moves and what makes your brand come alive.
Curiosity
01
We believe storytelling can be a form of advocacy. Imagery has the power to shift perspective, bridge gaps, and expand access.
When we invest in creativity rooted in integrity, we invest in a future that honors both people and planet.
freedom harmony connection
here's Why
Experienced in:
I’ve always been drawn to connection and the stories that live quietly beneath the surface. Photography became the way I learned to listen.
Life has led me here: to the intersection of art, empathy, and purpose.
Every project I take on is a chance to translate that intersection into something tangible... something that helps others feel seen.
VISIONARY , PHOTOGRAPHER, & CREATIVE DIRECTOR OF SIMPLY SONDER
I'M JACKIE
when you’re standing between what’s been and what’s next.
For the days
The air is different here, quieter and fuller, waiting. You look back at everything that has brought you to this point and realize it has all been leading here. The process, the care, the hands that shaped what you have made.
You have built something worth slowing down for. Something that deserves to be seen in its fullness, not just its progress.
Simply Sonder exists in this in-between space, where stories turn into symbols and vision takes form.
Let’s build something the world can feel.
Let’s create together →
My favorite moments in life look a little like:
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Sometimes its about the journey and sometimes it is about the destination...